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Sponsorship & Partnership Adam Kalmanson
Established 2014
License United Kingdom
Platforms Mobile iOS Android
Payout 0
Max. profit 30
Min. Deposit 0
Min. Withdrawal 0

Bookee Payments

Method Min. Max. Deposit Time Fee
Visa €10 - Instant Free of charge
MasterCard €10 - Instant Free of charge
Maestro €10 - Instant Free of charge
Method Minimum Maximum Withdrawal Time Fee
Visa €10 €50000 Instant Free of charge
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  • It made use of the swiping left and right concept to make placing a bet easier than ever before


    • Betting options available on the site were somewhat limited
    • No In-play features available
    • No live streaming available
    • The betting options available on the site were completely limited
    • The odds throughout the app were extremely low for the market

Bookee Expert review

Score by Eduardo Ramos
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Rating by Eduardo Ramos

Eduardo Ramos

United Kingdom
7 months ago

Overview of Our Experience

Bookee was first founded in 2017 as a mobile competitor to leading online sportsbooks. This sportsbook was one of the most unique in the market as it is online accessible via mobile. It made use of the swiping left and right concept to make placing a bet easier than ever before, without needing to use a site. It was first advertised as a whole new betting experience for punters to enjoy.

This company was started by veterans Adam Kalmanson and Adam Wilson who wanted to create a simple and innovative betting application for gamblers. Ever since its birth, Bookee has amazed us and provided a smooth and thrilling platform for sports betting on your mobile phones. Licensed and regulated by the UK Gambling Commission, this sports bookmaker is one of a kind and offers only sports betting services, but no casino, bingo or poker games.

Bookee is a revolutionary application as it is the first to introduce Swipe-to-bet functionality. This concept revolves around the same one behind Tinder’s yes-or-no ideology. In February 2017, Bookee made official partners with the Canary Wharf Classic squash tournament. Bookee has also participated in the SIGMA Startup Pitch in 2017 where it gained a highly admirable reputation.

The mobile application for sports betting offers a wide array of sports to choose from. They offer the classics, such as Football, cricket, snooker, boxing, ice hockey, horse racing, amongst many more. As it is licensed by UKGC, this indicates that Bookee is as safe and trustworthy as the top online sportsbooks are.

They use the Let’s Encrypt Authority x3 encryption server while E-Cogra is their testing agency. KYC handles the anti-money laundering controls at Bookee, hence, making it one of the safest betting applications to use.

Bookee apps

Bookee applications are intricately designed with a user-friendly interface dedicated to providing a high-quality betting experience for all its users. The application follows Tinder’s functionality and is quite appealing to use. It is available for download for both Android and iOS systems.

To get the Bookee Android app:

  1. Locate the download icon once you search for the Bookee application on the Play Store or go to to download.
  2. Under your device’s security and application settings – allow Bookee to install on your phone.
  3. Go to my files on your phone and click on the download folder.
  4. Click the .apk file for Bookee’s application and install it.

To get the Bookee iPhone app:

  1. Go to the website, or locate for the Bookee application on iTunes.
  2. Select the Download icon.
  3. A box will ask for your mobile number where you enter the number and press Submit.
  4. A download link will be sent into your messages (SMS)
  5. Click on the given link and install the Bookee application on your iPhone.

Sports betting at Bookee

The first thing we noticed when using Bookee was that it was only available as an app on the iOS or Android market, which made it very easy to download. Upon logging in, the interface was completely different than any other apps we had used such as Betsafe or BetVictor. Rather than having the traditional format of the sportsbook in various little boxes, the appearance of Bookee was completely different. All of the odds presented on the app were done so in cards. Specific matchups would be posted on cards, rather than a list of numbers that are usually found on many sportsbooks. This particular feature was odd at first, although very refreshing and instantly made the Bookee app different from others in the market. 

Although the app itself looked amazing, the betting options available on the site were somewhat limited. In total, we had the option to bet on 18 different sports, which is much lower than other sites such as BetVictor, in which we had a total of 34 different sports to wager on. This was a major downside when first looking at the sportsbook options. However, the lack of available sporting options may have been due to the fact that the bookmaker itself is so new to the market and therefore more sports may be added as time goes on. 

One great feature of the sportsbook was the fact that we had the opportunity to bet on all major sports. These included everything from football and horseracing to tennis and F1. Alongside major sports, the sportsbook also includes niche options such as table tennis, current world events and even eSports, a feature that is commonly missed out by larger bookmakers. The football betting on the site was somewhat average for the industry, but did cover most of the big European leagues, as well as any big cups. We had the opportunity to bet on both English and even Scottish competitions, as well as a few European tournaments such as the Europa League. We could also bet on international games such as friendlies that were on at the time. At the time, we were unable to find any minor leagues around the world, which made the site good for someone who wants to bet on the big leagues, but left smaller league betters out entirely. 

One feature in which Bookee was impressive was the match bet options themselves. On the site, we found the usual bets of the correct score, half time and full time as well as a lucky dip section which would provide us with some interesting bets to choose from, including the ways in which goals could be scored, the time in which they would be scored and the number of corners. Horse racing covered all UK and Irish events, however there was only one option to bet on and that was the race winner. To further this Ante-Post betting is limited to the Cheltenham Festival, which left us feeling completely underwhelmed by the racing market. 

The second reason not to despair is the fact Bookee is still a newbie. All betting sites have to start somewhere and, to its credit, Bookee isn’t trying to run before it can walk. By keeping its range of odds tight, this operator is ensuring it nails the basics and provides a quality service. Over time, as it gains more experience, you can expect the list of sports to increase. When that happens, this mobile betting app will become a match for any of the leading brands.

In-Play Betting

Unfortunately, there were no live betting options for us to play around with, which was a major downside to the site. Even newer entries to the market such as Black Type have live betting options, which significantly reduced the enjoyment on the site. For fantastic live betting options, we would highly recommend Betfair. Betfair provide their players with a wide array of different live betting options for sports all over the globe. This significantly improved our experience on the site and provided us with hours of excitement. 

Live Streaming feature

Another significant downside to the site, was the fact that there are no live streaming options. Live streaming options are a great way to get live action of the game that you have bet on, and significantly add to the overall experience that we could have on the site. For great live streaming action, we would recommend Coral. Coral provide their players with free live streaming services, alongside comprehensive in-play betting feature to ensure that bettors have a thrilling experience.

Multiple Betting Options

The betting options available on the site were completely limited. It was clear that the app itself was designed for players who want to experience a standard betting experience through a social gaming application. Whilst this feature will be extremely enjoyable, for most bettors who want the chance to make a profit, it is completely underwhelming and in our opinion not worth the hassle. 

Bookee Odds Levels

The odds throughout the app were extremely low for the market. Football in particular was very low, with even the biggest matches providing us with lower odds than other bookmakers on the market. As a result, the odds meant that our experience betting on the markets was relatively poor.

How to Place a Bet

Deciding how to place a bet on the site was relatively easy and was a fun experience for our first few bets. Begin by swiping right on the market you want to bet on.

Then, enter your stake amount. You can then finish your bet by confirming your selection, in which your bet will be made.

Customer Service

The Bookee application and website have a great FAQ section that covers many common queries in thorough detail. If your query remains unanswered, you can reach out to them via their customer service option. On their website or application, you will find a button “Contact Us” which will redirect you to common problematic topics. You can choose the one which centers around your query and follow the instructions. A set of questions will appear which you can answer in detail regarding your problem and once sent, you will be responded soon with the solution on your email which you provided.

Their customer service hours are from 9 Am to 10 pm (Monday to Friday) and 9 Am to 8 Pm on weekends. The customer service representatives are quite polite and professional and handle all your bothersome queries with the utmost concern. If your matter is not as urgent, you can email them directly at [email protected].

Downloading Bookee on Android
Bookee - Swipe.Bet.Done.
Introducing Bookee!
Place a bet in under 8 seconds
Bookee: Easy as 123
Simple Swipe Betting
Bookee 2.0
Bookee 2.0 (US Version)
Bookee Homepage Screenshot

Bookee FAQs

- Bookee has a perfect £ 20 Bet And £ 20 free bet for new customers who download and sign up to the Bookee app. You just put a £ 20 bet and you'll be depositing an extra £ 20 into your account for betting use. Your free bet value will be equal to the value of your smallest stake, or £ 20, whichever is lower.

No, definitely not. On their website you can play for fun, as often and as often as you want. You will need to make a deposit to be able to use our goods in real money mode.

You can contact the Customer Support team at Bookee using an online contact form. In addition, you can email them directly to [email protected] and Bookee pledge that they will send you back within 24 hours.

The odds levels on Bookee are very impressive. We will show you Odds Levels for the Largest Sports Markets:

Football: 90.55 - 92.39%

Cricket: 90.19 - 93.24%

Snooker: 89.38 - 92.07%

Boxing: 88.74 - 90.51%

Horse Racing: 89.77 - 91.42%

Ice Hockey: 87.93 - 91.69%

The bet placement process at Bookee is incredibly simple. We will give you a guide on the main steps involved in the betting process.

1. You have to make your selection by betting selection at BookeeSwipe right on the market you want to bet on at Bookee.

2. You enter your stake amount at Bookee, after that, enter the amount of money you want to place the bet.

3. Finally, you will confirm your selection by betting confirmation at Bookee.

- If you want to download the Bookee app on iOS ( with iOS 8), please make sure that you have at least 70MB available on your disk, as well, if you’re using an Android (version 7) device, please ensure there is at least 30MB of space.

- Bookee's operator is completely authorized by all relevant UK Gambling industry governing bodies. With Bookee, this is the minimum prerequisite for rating an operator's output. Security of this service is a definite concentration, customers will feel secure on this platform designed to socialise the famous sports betting pastime.

In general, their promotions/offers are limited to the first 500 qualifying clients. In most cases, this will increase unless they agree to withdraw the offer from the Web, social media and advertisers.

Promotions marketed as "Risk Free," "Bookee Risk-Free," "nearly Risk-Free," "Money Back" or "Bookee Money Back" allows you to be reimbursed up to a given sum (£ 10 unless otherwise stated) if you lose first qualifying bet.

Just one bonus for a Customer Sign-Up. The sign-up bonus is offered to new customers based on their first valid bet / s. That would mean that new customers placing a bet on a price increase planned for new customers in their first week will forego any general sign-up incentive seen on Bookee or on advertisers like a Bet 10 Get 10.

You do not need to pay any monthly fees and the registration is free of charge as well.